ICE
A Promotional Space to Showcase and Honor Italian Wine Worldwide.
Client: ICE
When: 2020
Where: Paris,Wine Paris
Designer: Dept marketing
A welcoming Made in Italy space, a temporary home to host over 100 Italian wine producers and make them all equal protagonists.
An exhibition path that guides visitors through a seamless flow across the entire stand, highlighting every aspect and giving the right visibility to each individual.